About Us | FoodBlogCT
I had this idea of creating a website since early 2009. I just didn't know what yet + I wasn't too keen on the effort it would need to get it started. So I just told myself: even if i did start a website, ... well it's never gonna work. Who would go visit it? How will i market it all on my own?
Then two things happened around August:
- We had to write a business proposal for our e-marketing course and create our own internet community - all on paper of course. Nothing real! But this got me thinking. In the end we started an online community for adventure lovers but this restaurant idea specifically for Cape Town Only wouldn't go out of my head. But again i told myself: too much effort, it's not gonna work - why even try it.
- I was reading a book by Seth Godin - Tribes. Read it! It's what convinced me to step out of my comfort zone and take risk. If it fails, so what - I tried my best. The next opportunity will be there soon enough.
The result: Browse through the FoodBlog website and see for yourself!
One of my earliest memories is age-5, in my moms’ industrial-sized kitchen, putting tiny pieces of parsley on top of 300 or so starters.
I have grown up surrounded by food. My mother, sister and brother-in-law are all caterers, all of whom I have worked with on countless occasions. I waitressed and then assisted with staff training in a restaurant for three years. I don’t watch anything on TV other than the cooking channel (and Jersey Shore) and I read recipe books for fun.
After studying Media, Writing and Film at the University of Cape Town, I moved on to study Copywriting at the Red & Yellow School of Advertising, where I am currently finishing off my final semester.
My love of food knows no bounds. I have been known to spend money on food I don’t need; with money I don’t have, but you know what? It’s worth it.
Instead of writing formal reviews, I want to tell you a story. I want you to connect to and envision my experience and if it was a good one, hopefully you will go off and experience it yourself.
I may not have any formal culinary training, but I know food and I know it well.